http://shine.yahoo.com has launched!

Yahoo has released a new website called shine.yahoo.com.  The website caters to women and the hope for Yahoo is to have the largest number of impressions from unique visitors in the women category.  The site uses interactivity and celebrity appearance to help persuade women to the website.  Women need more alternatives and this will be a great start.

This entry was posted on 7. April 2008 at 03:39 and is filed under Advertising - Good Idea. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.