CNN’s Ballot Bowl doubles viewership!

CNN recently launched a new show called, “Ballot Bowl.”  The shows idea was to bring down the amount of time news anchors talk and build-up candidates to talk more during the hours of the show.  CNN researched that their anchors speak 6 to 1 times more than guests and candidates.  Since the majority of television viewers prefer debates (candidates speaking), more than anything on news television is was no surprise to go this route.  Expect more people speaking their mind in future CNN broadcasts.

This entry was posted on 19. March 2008 at 05:50 and is filed under Advertising - Good Idea. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.