Archive for 7. March 2008

Magazines vs. Youtube!

YouTube

If I told you that monthly over 67.5 million unique visitors go to YouTube and all U.S. Magazines in that medium receive the same, 67.5 million unique visitors as well, would that impress you or sicken you? Most Advertisers are disgusted and leaving magazines as a medium in droves. Which is why many publications are teaming with advertisers to create better pieces to receive better advertising dollars. Could magazines be headed to where television was a few decades ago? Many analysts say that having advertisers play a vital role in the publications creation could build revenue. My thoughts, go with it. This medium is going no where and fast and needs a whole new reconstruction in order to survive. Could we be seeing more web publications too? My guess is yes.

|