Why the market crunch will change advertising.

The days of commercials on primetime maybe a thing of the past.  Radio, Newspaper and Magazine ads will reduce in price, as more and more people folk to the Internet and other non-traditional mediums.  Thanks to a slow economy and Americans getting into worsen credit card debt we will in the coming months see Advertisers fight even harder for the last accounts left.  This years Advertising jobs will be harder to get as the industry cuts back by as high as 10% for some agencies.  The focus will be on cheaper means to advertise and may result in more expensive Entertainment because of the lessen ad dollar spending.  Gen Y prepare for one of the hardest times to get a job in American history.

This entry was posted on 20. February 2008 at 22:58 and is filed under Advertising - Generation Y. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.